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Sports & Fitness✅ Deal Made✅ Still Active
Natural Grip
Hand grips for CrossFit and weightlifting without the bulk of gloves
The Pitch
Asked for
$50,000 for 20%
Season / Episode
S6 E16 (2015)
Final Deal
$50,000 for 25%
Investor(s)
Kevin O'Leary
About Natural Grip
Natural Grip makes minimalist hand grips for CrossFit athletes that protect hands from tearing without the bulk of traditional gloves. Kevin O'Leary invested in the fitness accessories brand.
Company Timeline
13
2013
Ashley Drake creates Natural Grip for the CrossFit community
15
2015
Appears on Shark Tank Season 6. Kevin O'Leary invests $50K for 25%
16
2016
Official supplier at CrossFit competitions nationwide
20
2020
Expands to gymnastic grips and other fitness accessories
Where Are They Now?
Official grip of numerous CrossFit competitions — a community staple.
🦈 Shark Update
Kevin O'Leary invested and helped the brand grow in the CrossFit community.
#CrossFit#grips#fitness#weightlifting#gymnastics



