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Home & Kitchen✅ Deal Made✅ Still Active
Blueland
Cleaning tablets that dissolve in water — zero plastic waste
The Pitch
Asked for
$270,000 for 3%
Season / Episode
S11 E2 (2019)
Final Deal
$270,000 for 3%
Investor(s)
Kevin O'Leary
About Blueland
Blueland makes eco-friendly cleaning tablets that dissolve in reusable bottles, eliminating single-use plastic. Kevin O'Leary invested and the brand grew to $50M+ revenue.
Company Timeline
19
2019
Sarah Paiji Yoo founds Blueland
19
2019
Appears on Shark Tank. Kevin O'Leary invests $270K for 3%
20
2020
COVID cleaning boom drives massive growth
22
2022
Available in Target and 5,000+ stores. $50M+ revenue
Where Are They Now?
Available in Target and 5,000+ stores. $50M+ revenue.
🦈 Shark Update
Kevin O'Leary invested. Now available in Target and 5,000+ stores.
💰 Shark Return on Investment
Invested
$270,000 for 3%
Estimated Return
~5x
Current Value
$1.5M+ (est. 3% of $50M brand)
✅ Win
#cleaning#eco#sustainable#zero waste#home
